Privacy Policy

This Privacy Policy describes how your personal information is collected, used, disclosed, processed, transferred, and protected when you visit or make a purchase from https://www.realagriculture.com and its associated URL’s (the “Site”).

CONSENT

By using or continuing to use this Site you are providing your consent to our collection, use, and disclosure of your information as described in this Privacy Policy. You agree to be bound by this Privacy Policy and any other agreements which you may make with Us.

However, if you do not consent or agree as provided above, please do not use the Site. Note that we have put reasonable limits on our collection, use, and disclosure of your information as described below.

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we collect personal information that is grouped generally into two general categories: Device Information and Order Information. When we talk about “Personal Information” in this Privacy Policy, we are talking about both Device Information and Order Information. Both categories of information could enable us or whoever might receive the information to identify you personally.

Device Information

Device Information is collected automatically and includes information about your device and how you use the Site. Device Information includes information about your web browser, IP address, time zone, and cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information”.

We collect Device Information using the following technologies:

  • “Cookies” – These are data files that are placed on your device or computer and often include an anonymous unique identifier. These data files can be used in various ways, from allowing proper browsing of the Site, to tracking statistics for correcting errors and for advertising, to remembering your site preferences.
  • “Log files” – These track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  • “Web beacons,” “tags,” and “pixels” – electronic files used to record information about how you browse the Site.

We do not use or collect information from Adware, Malware, Spyware, or any other similar method of obtaining information. If you believe there are problems with the Site’s integrity or security, including problems with Spyware, etc., please contact us.

Order Information

We collect Order Information when you provide it to us to create an account, subscribe to our newsletters, make a purchase or attempt to make a purchase through the Site. Order Information includes your name, billing address, shipping address, payment information, email address, and phone number. We refer to this information as “Order Information.” This information is meant to clearly identify you, and by giving us Order Information you agree that we can use it as provided in this Privacy Policy.

HOW WE USE YOUR PERSONAL INFORMATION

We use Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns). Some or all of this information may allow us to personally identify you when used alone or with other information we collect.

We use the Order Information that we collect generally to fulfill any orders placed through the Site (including your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

  • Communicate with you, including to send marketing materials if you have opted-in
  • Screen our orders for potential risk or fraud
  • Provide you with information or advertising relating to our products or services.

We may use your Personal Information generally to:

  • Provide services you request;
  • Respond to inquiries we receive from you or in connection with a transaction or communication you initiate;
  • Address unauthorized or inappropriate use of the Site;
  • Correct errors or issues with the Site;
  • Improve our advertising and marketing;
  • Develop new apps, programs, and products for users like you;
  • Work with business partners to provide you with a better experience or bring you special offers or promotions, and/or
  • Assist with any other business purposes stated at the time you provide the Personal Information, you opted-in, or otherwise allowed us to collect your Personal Information.

DISCLOSING YOUR PERSONAL INFORMATION

When we disclose your Personal Information, we will do it only for purposes that are reasonable, and only to an extent that reasonably meets the purposes for which it is disclosed.

We do not sell, trade, or otherwise transfer to outside parties your Personal Information. In some instances, we disclose your Personal Information with partners or third parties to help us use or store your Personal Information, as described above. For example, we use Stripe to power our payment processing through our online store—you can read more about how Stripe uses your Personal Information here: https://stripe.com/ca/privacy. We also use Google Analytics to help us understand how our customers use the Site—you can read more about how Google uses your Personal Information here: https://www.google.com/intl/
en/policies/privacy/. We may from time-to-time store your information on servers owned by third-party companies, both in Canada or in other countries. We choose third-party companies after we are satisfied that they are reasonably able to protect your Personal Information and uphold the standards in this Privacy Policy.

We may also disclose your information where its disclosure is necessary as part of a business transaction between us and another business entity. For example, if we intend to sell the company, we may disclose your information to the purchaser without your consent, but if we intend to sell only your personal information we must first obtain your consent. Again note that we do not sell your personal information or engage in business transactions (sales, transfers, leases, dispositions, disclosures) which primarily deal with your or others’ personal information.

Finally, we may also disclose your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights. Which laws and regulations protect your privacy may depend on a number of factors, including where you live or the location from which you are accessing the Site. We operate in Canada, and your Personal Information will be subject to Canadian laws.

By using the Site you are additionally allowing us to collect, use, and disclose your Personal Information to and in association with a parent company, a sub-company, a division or another similarly affiliated company for the business purposes in this Policy.

YOUR RIGHTS REGARDING YOUR PERSONAL INFORMATION

You have the right to access your Personal Information that we hold, to ask that this Personal Information be corrected, updated, transferred, or deleted, and to know about our use or disclosure of your Personal Information. You also have the right to object to our use of your Personal Information for direct marketing (eg. Mailing lists). If you would like to exercise any of these rights, please contact us as provided below. Note that these rights are subject to certain exceptions created by the law. For example, you cannot access information protected by legal privilege or information that is confidential and is related to our business.

Additionally, if you are a resident of or user in Europe we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada, or other countries where data may be processed or stored.

DATA RETENTION & SECURITY

We retain your Personal Information only for as long as is reasonably needed for legal or business purposes. For example, we may keep Order Information to help us provide a better shopping experience for you in the future, or we may keep Device Information to give us ideas about better marketing products in the future. You may learn more about deleting your Personal Information in “Rights to Your Information”, above.

We take the security of your personal information very seriously. We have adopted internal policies and taken appropriate measures to protect your Personal Information against unauthorized or unlawful access, processing, collection, use, and disclosure, or accidental loss, destruction or damage.

MINORS

The Site is not intended for individuals under the age of eighteen. If you are under the age of 18, you will need the consent of a parent or guardian to use this Site.

CHANGES

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons. We will provide you with notice of these changes by posting an updated copy on the Site and alerting you to its existence.

CONTACT US

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us:

E-mail: [email protected]

Mail: #120, 876 Heritage Blvd W.
Lethbridge, AB
Canada T1K 8G1